- Dates
- 16 to 19 November 2027 (Tuesday to Friday)
- Venue
- Messe München
- Organiser
- Messe München
- Cycle
- Every two years, odd years
- Sectors
- Electronics development and production: SMT, PCB, cables, test, semiconductors
Sources: productronica opening hours, J-messe and organiser listings.
productronica 2027 runs from 16 to 19 November 2027 at Messe München. It takes place every two years and covers the whole of electronics development and production: SMT placement, PCB manufacturing, dispensing and coating, soldering, cable processing, inspection and test, and the semiconductor equipment that sits upstream of all of it.
Electronics production equipment has an extreme version of a familiar problem. The processes are small, fast and enclosed. A placement head picks and places tens of thousands of components per hour; a dispensing valve lays down dots measured in fractions of a millimetre; an inspection system compares solder joints in milliseconds. None of that is visible from the aisle. Animation built from CAD can scale the process up, slow it down and show it from inside.
What productronica visitors want to see
- Throughput and accuracy together. Speed claims mean little without placement accuracy. Show both, with numbers on screen.
- Process inside the machine. Feeder exchange, nozzle change, board transport, reflow zones, coating spray patterns.
- Line integration. How your machine sits between printer, placement, reflow, inspection and test, and how data flows between them.
- Changeover for high-mix production. European electronics manufacturing is increasingly high-mix, low-volume. Fast setup is a buying argument.
Formats for an electronics equipment stand
Macro process animation
A 30 to 60 second film that goes from the full machine down to the scale of a single component: nozzle, pickup, vision alignment, placement. These films work because they show something visitors know exists but have never seen clearly.
X-ray views of the machine
The housing becomes transparent and the gantry, heads and conveyors move inside. A clear way to show mechanical design quality, which engineers at productronica care about.
Line layout animation
For line suppliers and integrators, a flythrough of a complete SMT line with board flow, buffer stations and automated material supply.
Product renders for components and modules
Connectors, sensors, feeders, nozzles and spare parts, rendered in one consistent standard for catalogues and web shops. Our work for IPF Electronic shows how sensor products render from CAD.

Before and after the fair
Electronics buyers research heavily online before they shortlist. Brightcove's research found that around three quarters of B2B manufacturing buyers prefer video to written content when learning about a complex product. Put your productronica films on your product pages before the fair, and send the macro animation in your post-show follow-up. Our trade show video plan sets out the sequence.
Timeline for productronica 2027
| Asset | Production time | Send CAD by |
|---|---|---|
| Cinematic launch film | 10 to 12 weeks | 9 August 2027 |
| Macro process or line film (45 to 120 s) | 8 to 10 weeks | 24 August 2027 |
| Interactive 3D viewer | 6 to 8 weeks | 6 September 2027 |
| X-ray or feature clip (15 to 45 s) | 2 to 4 weeks | 27 September 2027 |
| Product and module renders | 5 to 10 working days | 11 October 2027 |
| Booth wall prints | 5 to 10 working days, plus print | 18 October 2027 |
Budget
All prices include CAD preparation. Catalogue batches of ten or more variants start at $290 per SKU from one prepared model, which suits feeder, nozzle and connector ranges.
What to send
- Machine or module CAD as STEP, JT or native files.
- Process data: speeds, accuracies and the sequence you want to show.
- Stand plan and screen specifications.
Electronics production equipment is often confidential before launch. We sign an NDA before any file moves and never publish work without written permission. Send one CAD file for a free assessment.
Written by Engr. Bilal Naseem, mechanical engineer (PEC Reg. No. 47883) and founder of 3DEnginuity. Questions about your own machine? Write to bilal.naseem@3denginuity.com.
Send one CAD file for a free assessment.
We open it, tell you what is usable, and return a fixed price and delivery date within one working day. NDA first if you need it.




