Digital printing and embellishment

A multi-module printing system as one consistent asset suite

A complex multi-module industrial printing system, visualised as one consistent, sales-ready suite of assets, without a single on-site photoshoot.

Client: JetFX
Industry: Digital printing and embellishment
Scope: Full-scale system visualization
Input: CAD (STEP) and physical photography
Output: Marketing-grade digital twins
Published: With client permission

What arrived from JetFX.

Two inputs: the engineering CAD assembly and workshop photographs of the physical machine. The geometry came from CAD, and the materials and finishes were matched against the real unit.

01 Engineering CAD, as suppliedSTEP, SolidWorks and Inventor

JetFX source CAD, Inventor assembly with material colour coding — Inventor assembly with material colour coding

JetFX source CAD, SolidWorks assembly, three-quarter view — SolidWorks assembly, three-quarter view

JetFX source CAD, SolidWorks assembly, operator side — SolidWorks assembly, operator side

02 Workshop reference photographsUsed for materials, finishes and scale

JetFX reference photograph, Unwind and rewind stand in the workshop — Unwind and rewind stand in the workshop

JetFX reference photograph, Servo drives and belt transmissions — Servo drives and belt transmissions

JetFX reference photograph, Drive side: servo motor and pulleys — Drive side: servo motor and pulleys

JetFX reference photograph, Web path rollers and guide rods — Web path rollers and guide rods

Source data, and the delivered visual.

Drag to move between what arrived and what shipped.

JetFX FUSION module, untextured CAD geometry

JetFX FUSION module, delivered photoreal render

Drag the handle, or use the arrow keys, to compare.

Every asset delivered for JetFX.

The full system set. Select any image to view it full size.

JetFX, Delivered front render of the FUSION module — Delivered front render of the FUSION module

JetFX, Angled system view — Angled system view

JetFX, Module close-up with the JetFX print bar — Module close-up with the JetFX print bar

JetFX, Workshop photograph to sales-ready visual — Workshop photograph to sales-ready visual

More JetFX work.

Three further JetFX machines have their own project pages, with renders and films.

JetFX print-head module

Cinematic film, 360 turntable and five renders

JetFX inkjet module on stand

Six renders of the stand-mounted inkjet module and its roller path

JetFX inkjet unit

CAD file to studio render, function animation and 360 film

Challenge, approach, result.

ChallengeTraditional photography struggled to capture the scale of the system while keeping lighting consistent across varied mechanical surfaces. The client needed a unified suite of assets showing the machine’s capabilities without the visual noise and logistics of on-site shoots.
ApproachWe used a hybrid reference workflow, cross-referencing raw STEP files against photography of the physical unit. That secured 1:1 material authenticity alongside geometric precision, with custom shaders developed for the specialised UV inkjet modules.
ResultA complete asset suite in 4K, consistent across every module, produced without stopping production or moving the machine.

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